Matthew Howard Friedman

Since 2010, search engine marketing professional Matthew Friedman of Great Neck, New York, has designed and implemented targeted pay-per-click advertising campaigns. He leads his team in creating advertisements that attract members of a targeted audience, who then make the decision to click and follow the link to the client's desired site. Prioritizing conversions over individual clicks, Matthew Friedman and his team continually test each design to determine results.

Matthew Friedman also facilitates the creation of attractive landing pages, each of which he designs to the specifications of client marketing goals. Using industry best practices and unique aesthetics, he seeks to capture page visitors and further facilitate conversions.

He balances these responsibilities with pursuit of a diverse hobby set. An avid traveler, he has visited places across Europe and South America, though he names Spain as his favorite destination. He enjoys surfing and running, and he follows a variety of professional sports teams. A fan of football, basketball, baseball, track, and golf, he particularly enjoys watching the New York Jets.