Maureen Lavalle

Detroit, Michigan

I grew up in the best city in the USA...Detroit, Michigan. Exploring my creative side, I ended up at Western Michigan University to study advertising. I started in the media industry in national TV buying at PHD working on the Chrysler account. Wanting to explore the cool and hip medium of digital, I went to work at the Discovery Channel working in digital sales and continued my career in advertising sales at ESPN (never got to meet Stuart Scott) and the Weather Channel. In 2012, I joined the Carat team to work in media planning on the GMC account. I'm a mean, lean, media planning machine!

I absolutely love working in the advertising industry in Detroit. It has hit some tough times but is now on the rise. I love this city and look forward to contributing to its success story.

  • Education
    • Western Michigan University