International Marketing and Sales in Irvine, California
As an international marketing and sales executive, Craig Measel has worked with start-up companies and fortune 500 corporations with annual revenues from $.5 million to $6.4 billion. Craig has had repeated successes in multiple medical channels to include debt financing, clinical trials, distribution, medical device, capital equipment, managed care contracting, pharmaceuticals and consumer products.
Craig is currently leading the sales and marketing development and implementation for the international launch of the Strōma Medical laser procedure. Strōma Medical, based in Irvine, CA, has developed and patented a non-invasive procedure to change eye color from brown to blue. The procedure is performed in ophthalmic offices with only a topical anesthetic and takes 30 seconds per eye to complete.
Craig balances his professional career with a number of community and charitable endeavors. Organizations to which Craig contributes are the Soup Kitchen, Team RWB, Wound Warrior Project, American Heart Association and the American Red Cross. Craig is an avid traveler and enjoys spending time on the beautiful beaches of California with his family and friends.