As a communications strategist and copywriter with over eight years of experience, I craft high-impact content for luxury and contemporary fashion brands. Starting each project by delving deep into a brand’s essence, I create engaging copy across collateral including web, email, social media, brand books, and press materials. I blend editorial creativity with a strategic mindset to develop multi-channel communication frameworks that drive awareness and equity while maintaining the integrity of every client.

Specializing in independent and emerging labels with an emphasis on craftsmanship and responsible practices, my work reflects a refined sensibility and understanding of textiles, design, production, and market trends. I was formerly the Head of Media Relations and Editorial at the consultancy Loughlin Joseph, where I learned the importance of cohesion throughout all brand touchpoints, and the symbiosis between marketing, editorial, and public relations.