Kolkata, West Bengal, India.
Have 4+ years of experience in Internet Marketing & Search Engine Optimization field.
My specialties are:
• Keyword Analysis: Researching the best keywords using tools like Word Tracker, Keyword Discovery, and Google Keyword Tools etc. on 3 major factors Relevancy, Popularity, branding and Composites.
• On-Page Optimization: Meta Tags Optimization, Page Headings, Page Content Optimization, Image Optimization, Hyperlink Optimization, New Service Page Creation, XML Sitemap Creation & Submission, Robots File Creation/Optimization
• Off Page Optimization: Directory Submissions, Blog Creation & Posting, Social Bookmarking, Business Profile Listing, Video Submission, Press Release Promotion, Article Promotion, Blog Commenting, Forum Postings, Classified Submissions, Local Marketing, Image Sharing, Document Sharing, RSS Feed Submissions, Info graphs Submissions
• Social Media Marketing: Create/update and designs Facebook Fan page along with programming tabs and twitter profile for creating awareness and generate leads.
• Paid Marketing: Create/setup/manage Google Adwords, Facebook and LinkedIn paid marketing campaigns.
• Email Marketing: Email Newsletter Campaign setup using Mail Chimp & Constant Contact.
• Web Analytics: Generation & Analysis of traffic report using Google Analytics Tool to understand the effectiveness of the keywords being used and to measure the usefulness of the off-page optimization strategies. Goal setting & measuring conversions.
Specialties: PPC, SEO, Search Engine Optimization, SEM, Search Engine Marketing, Internet Marketing, Online Marketing, Social Media Marketing, SMM, Web designing.