Mel Viktoria Katherine Carrington
Designer, Author, and Songwirter in Zürich, Schweiz
Mel Viktoria was born in Switzerland on October 7, 1997. She lived in England-London, Germany-Ludwigsburg and in several places in Switzerland. She grew up with her father, a well-known Swiss, American entrepreneur / prosecutor and her Russian mother, who was celebrated as a model in the 1980s. The young woman belongs to the founding family of ConocoPhillips, the third largest US oil company.
At the age of 17, Mel started her own business and owns Europe's largest and most successful luxury second hand shop. The award as the most humane managing director of start-up companies presented in December 2017 confirms her outstanding skills as CEO.
With an estimated annual turnover of around 50 million euros in 2017 and over 70 employees, the young entrepreneur is already well ahead of the most successful start ups of her generation.
She says: "Fashion gives me the opportunity to let my creativity run free without having restrictions in my private life. I don't want to be celebrated as a person, but as a company. My employees are as much a part of this as I am"
The soon-to-be designer is already working diligently on her own brand; when that is achieved, she says, she will finally feel complete. The following fashion houses will represent the private label: Harrods London, La Rinascente Milan and Lafayette Paris. The brand is created in cooperation with Karl Lagerfeld.
The young entrepreneur is also known for her self-confident appearance; Easily amused, never impressed. Don’t play games with a girl who can play better. I wasn’t born to be soft and quiet. I was born to make the world shatter and shake at my fingertips. Fuck average, you can have that shit.
Her circle of friends includes familiar faces. According to media sources, some of her friends are stars such as Miley Cyrus and Taylor Swift. In an Instagram story, Miley describes her as her loyal sister in front of her 75 million fans.
Charlotte Emma Aitchison, the singer of the popular band Charli XCX calls Mel an angel in the music industry. She wrote the songs: "Famous, Break the Rules, Boom Clap and Girls" She also wrote some lyrics for the current Taylor Swift album Reputation.
Together with Bryan Adams, the Canadian rock singer, she set up a charity foundation for animal welfare in November 2017.
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