Melinda Cadwallader knows good beauty. She is a wife, mother and glamour enthusiast with 16 years of leadership throughout the beauty industry.

After her daughters diagnosis of Leukemia, Melinda put her beautiful life in check and began living out her beliefs and priorities as the matriarch her family desperately needed.

Melinda loves teaching, speaking and writing in hopes to inspire and encourage all women to discover and reveal the beauty within them. She is currently writing her first book, A New Matriarch, which tells her story of finding an abundance of hope and then learning how to hold on to it.