Melissa Canseliet

UX Strategist in Paris, France

I am a Neuroscience and UX expert focusing on the Future of Mobility.

I also teach Neuroscience for UX at the Web School Factory, at the CRI (Center for Interdisciplinary Research in Paris), and consult for other companies.

I used to be a Neuroscience Research Associate at The University of Oxford. After a specialized Master at HEC I worked at Ubisoft for about 7 years, where I contributed to a better UX expertise for engaging fun experiences in video games.

I recently accepted the challenge of bringing the UX approach in the Future of Mobility at Faurecia :)

Why User Experience after Neuroscience?

Because there is always a gap between design intentions and the actual user experience, understanding how the mind works provides with a lot of opportunities to improve any design (from product design to brand strategy). Today I am able to share and improve my knowledge on my favorite subject while helping designers improve the experience they build as well as upgrading global strategies towards a User Centric approach. Yes, I believe that building value starts with understanding people's needs and expectations.

I'd be happy to exchange with you about Neuroscience and UX, and answer your questions. I do belong to these zombies with headphones on when walking on the streets, but mails get my best attention!

So please, do not hesitate to contact me!

  • Work
    • User Experience Strategist
  • Education
    • MSc Neuroscience, University of Bordeaux
    • MS Marketing Intelligence, HEC Paris