Melissa Canseliet

researcher in Paris, France

I am a Neuroscience and UX expert working at Ubisoft since 2012.

I also teach Neuroscience for UX at the Web School Factory, Neuroscience and Game Design at the CRI (Center for Interdisciplinary Research in Paris), and consult for other companies.

I used to be a Neuroscience Research Associate at NeuroSearch and at The University of Oxford. Then I got a specialized Master in Marketing Intelligence from HEC Paris. Since then, I work at Ubisoft where I share neuroscientific principles to improve Game Design.

Why User Experience after Neuroscience?

Because there is always a gap between design intentions and the actual user experience, understanding how the mind works provides with a lot of opportunities to improve any design (from product design to brand strategy). Today I am able to share and improve my knowledge on my favorite subject while helping designers improve the experience they build as well as upgrading their methodologies towards an always more User Centric approach.

I'd be happy to exchange with you about Neuroscience and UX, and answer your questions. I do belong to these zombies with headphones on when walking on the streets, but mails get my best attention!

So please, do not hesitate to contact me!

  • Work
    • Neuroscience and Psychology Researcher at Ubisoft
  • Education
    • MSc Neuroscience, MSc Cognitive Science, Master Marketing Intelligence