Melissa Wei

I am a senior marketer with more than ten years experience, in both emerging and mature markets and within large and international businesses around the world. I am experienced in all forms of ATL, BTL and digital marketing. I am inquisitive, creative and strategic minded but also have the ability to be hands on. I have a respect for the part data plays in marketing and how it can influence marketing. I have a customer focused attitude, with energy, edge and passion, with a reputation of leading from the front and encouraging others on the journey.

Previous Position. Senior Marketing Manager - Pullman, MGallery, Novotel & Mercure hotels, UK & Ireland

Education. Masters of Business Administration (Marketing)

Skills. Online, offline, brand development, re-branding, CRM, market research, PR, partnerships, local adaptation. Personal Skills: Ability to lead and nurture a team, strategic orientation, passionate about customer advocacy and superb communication skills.