Michael McConnell

Michael McConnell's

Lifestyle & Event Marketing

Michael McConnell is an independent consultant who has been advising various brands in the Fashion, Non-profit, Spirits and Event industry for close to a decade. McConnell has used his lifestyle marketing & event marketing expertise to effectively increase market share for various brands while enabling them to reach their intended target audience.

McConnell also has won various event industry awards from the likes of The International Special Events Society. He played an integral role in helping launch the very successful mobile fundraising platform Text-to-Pledge® into the non-profit space, which has helped raise over $40 Million for various charities nationally.

Universal Records, Cole Haan, Mazda, Mezlan Shoes, Sprite Green, Belvedere Vodka, Rockstar Games, iStar Financial, Time Warner Cable Inc. and Metro Black Bar Association are a few of the companies who have called upon his services. McConnell has had the honor of being a keynote speaker at Long Island University, New York University, Florida A&M University and teaching a course on Marketing & Branding at Hunter College in 2011.

McConnell has also managed to produce several successful brand launches and social events. In 2012, Michael was chosen to produce a series of fashion/nightlife related events for Cole Haan. He also enjoyed co-producing the first fundraising gala in Panama for Fundacion Calicanto in 2013. A diverse, eclectic work history has allowed Michael to continue his journey of being a thought leader.