Michael Rotella

Well hello there! You made it to my page so you probably are looking to learn more about me or somehow you stumbled on my page.

Storyteller, Intrapreneur, Builder & Insatiably Curious are some ways to describe me. I look at myself as a macro thinker and a micro doer at work and in my personal life. When I am not building world-class experiences, I'm often trying to keep ahead of industry trends by being involved in events and as a board member of several professional organizations related to digital marketing, media, technology & product. I am also spending my free time building a startup in the gaming space 🎮 leading Media and Partnerships.

Here's more about me:

Michael is a dynamic, digital experience strategist with 12+ years of interdisciplinary experience at the intersection of marketing, product, partnerships and innovation. He has successfully led global commercialization of new experiences from concepts to multi-million dollar businesses across multiple verticals and product lifecycles. Driven by his entrepreneurial spirit, his efforts are dedicated to staying ahead of evolutionary industry standards & future proofing the business, while also delivering on short term KPIs as it relates to the ever changing B2C & B2B landscape. Dubbed a change agent, Michael has driven digital transformation at Fortune 15 organizations, created new partnerships & contributed to the disruption on how products are developed, designed, implemented and marketed. Possessing a combination of grit and moonshot thinking, Michael has been awarded achievements for spearheading high profile global products, media partnerships, digital experiences and brand initiatives.

Michael shares his knowledge to several brand advisory boards as well as counsels that guide mid stage startups. He is a board member of organizations such as 212NYC Advertising, Brand Innovators Labs, Rutgers CX Innovation, Penn State NYC Alumni