Michael Salvo

Chief SEO Strategist

Michael Salvo is an inbound marketing professional specializing in white hat SEO for ecommerce stores. While in high school, Michael created his first commercial website before Google even existed. He studied Entrepreneurship & Small Business Management at Northeastern University in Boston and worked for Hewlett-Packard directly after college. From 2008-2011 Michael was the in-house SEO for the popular $100M+ online custom t-shirt company CustomInk. After his time at CustomInk, Michael went on to start Whitecap Digital, LLC (dba Whitecap SEO) with a dedicated team of like-minded search marketing professionals. Michael Salvo is the Co-Founder of two small companies and has intimate knowledge of SEO strategies that produce organic traffic generation for businesses of all sizes.

  • Work
    • Whitecap SEO
  • Education
    • Northeastern University