Michael Stebbins
CEO, Investor, and Business Growth Addict in Santa Cruz, California
I am a marketer, inventor, and serial entrepreneur with a knack for growing a presence in early markets.
I am the author of Backward Entrepreneur: Unconventional Methods from Idea to $20M, which made it to the best-seller list on Amazon in the entrepreneurship category. I'm also a co-author of Digital Marketing Fundamentals (Wiley 2023).
Growing companies: I have taken four companies from bootstrap to high-multiple acquisitions spanning e-commerce, digital marketing tools, and digital marketing curriculum for agencies and universities.
As CEO and co-founder of Market Motive (acquired by Simplilearn, then Blackstone), my team and I changed the way the world learns digital marketing. At ClickTracks (Acquired by Lyris) we disrupted the digital analytics market, showing the world a new way to look at analytics. At Brainwaves Toys (acquired by a private investor) we proved new SEO techniques while providing educational toys to schools and parents. At OMCP(acquired by NISM), we created the competency, exam, and curriculum standards used by over 900 colleges, universities, and training institutions worldwide.
In marketing technology, I was awarded the first patent for marketing automation lead scoring US 7698420 in 2010. And as an exercise in teaching, was awarded a patent for granular damping of impact tools.