Mark Williams

B.A. Film and Comparative Literature, University of Iowa Mark combines a love of film and art with an interest in computers and online marketing. He began his professional career in Los Angeles working for an independent television and film producer. This experience led to an interest in online entertainment marketing. Before he joined Open42, he was an Account Manager at Vantage Media, and earlier worked at Shoes.com in charge of AdWords and MSN AdCenter campaigns. Mark is a seasoned pay per click specialist: he spent the last 7 years managing Google, Yahoo, and MSN paid search accounts. He has managed accounts in many different verticals and managed multi-million dollar budgets. Mark is also currently working on various independent film projects. Specialties Google Adwords Professionally Certified (paid search), Google Analytics authorized consultant. Published: Chapter 4, Website Optimization (O’Reilly, July 2008) http://oreilly.com/catalog/9780596515089