Michael Griffin

As the founder of Adlucent, Michael brings over 12 years of experience in retail paid search and advertising technologies. Michael helped lead Adlucent to be one of the fastest growing advertising companies in the US serving clients across two dozen retail categories. Michael is responsible for strategic direction, technology, and culture at Adlucent. Prior to founding Adlucent, Michael attended University of Texas at Austin pursuing a PhD in analytical chemistry where his thesis focused on advanced analytics for medical diagnostics. Michael is the recipient of the prestigious Watson Fellowship and received his BS degree with honors from Davidson College.