Creating the Outstanding Service Company
Welcome to a 45-minute whirlwind tour of what it takes to create an outstanding service company. Hospitality & service management expert, Mike Hohnen, presents an enlightening and stimulating exploration of how to create and maintain outstanding service in your organization.
We live in a world of abundance: there is too much of most things and attracting new businesses is no longer a question of making more noise than all the others. Consumers have developed highly selective hearing and mainly look for information from sources they trust. This means shifting our marketing focus from being “noisy” to developing passionate ambassadors.
Mike will explore key concepts such as the Service Profit Chain, how to transform satisfied customers into fiercely loyal customers, and how a focus on internal quality can help create the value that outstanding companies are built on.