Humes

Small Business Owner in Memphis, Tennessee

C-level sports team, revenue generating executive spanning hockey, basketball and soccer. Known to resemble a general on attack, reads the conditions, formulates the template, communicates the plan, engages his staff (often without replacement) and consistently squeezes out more revenue wins from PSLs, general and premium ticket sales, sponsorships, food and beverage, merchandising, and media sales. Known to be first to market with time-saving technologies often in beta form, such as Microsoft CRM, Ticketmaster's TicketExchange and Ticketmaster's LiveAnalytics

Mike and his staff have been commended for initiating these best practices:

WIRED Group model: Every NBA and WNBA team adopted this model Web, Interactive, Research, E-commerce and Data all housed in one group

PSL Stock Split: Early PSL investors were able to realize dividends by purchasing more tickets without paying for an additional PSL. After 3 year continual renewal their PSL would vest,and then be prsented with PSL paperwork.

Business plan process: Used by all of Mike's teams, his comprehensive organization-wide strategic business plan that also went to each department and each individual with a focus on driving revenue and and creating efficient operating budgets to support the goals

Fan Experience: NHL Columbus Blue Jackets game experience rated #1 in all professional sports (NHL, NBA, NFL and MLB) in 2003 by ESPN The Magazine.

Broadcast: Regional Emmy Award 2003 - National Academy of Television Arts and Sciences - Live Sports Coverage

Social Media: owner of 3rd largest sports relatd LinkedIn group - Sports Sponsorship. 17,500 members globally

  • Work
    • Professional Sports