Calgary, Alberta, Canada

Rob Aronson feeds his entrepreneurial hunger as Principal Consultant at Projekt M. He leads this boutique consulting firm in building and scaling organizations, creating long-term value from a strategic blend of customers, markets and relationships. The firm’s strategy and growth services are imbedded with a desire to exceed expectations and Projekt M is proud to collaborate with exceptional partners and affiliates. Currently Rob consults clients at local, national and global levels.

Rob draws from a deep history in social impact & entrepreneurship as the Founder and CEO of a successful national non-profit organization dedicated to combating Canadian food insecurity and poverty.

Innovator with a track record
For his entrepreneurship and leadership, Rob has received extensive awards and honors. Prince Edward named Aronson one of twelve global recipients for the Peter Cruddas Social Innovator Initiative in 2010. Rob is an alumnus of the prestigious Canada's Top 20 Under 20 and holds a number of accolades including a letter of commendation from Prime Minister Harper for his national leadership.

Leader with a story
A noted leadership authority, Rob has spoken to thousands nationally and internationally. His engagement and organization repertoire includes TEDx, International Award Association (at Buckingham Palace), engageYOUTH, University of Calgary's Schulich School of Engineering, Mount Royal University's Bissett School of Business, Youth in Motion's Leading the Way! and others. Rob has been featured in articles and videos for CBC, The Globe and Mail, Global TV, Calgary Herald, Government of Alberta, The Duke of Edinburgh’s Award, Calgary Stampede, YMCA and various magazines, newspapers and media outlets.

Rebel with a rigorous education
Rob holds a Bachelor of Health Sciences from the University of Calgary’s Faculty of Medicine. The Health & Society Major blended social sciences, humanities and medical sciences to offer a multi- and interdisciplinary perceptive to study individuals, populations, systems and ideas. The Psychology Social Science Concentration encompassed organizational and industrial psychology. Rob is a Certified Sustainability (CSR) Practitioner.

  • Education
    • BHSc, Faculty of Medicine at University of Calgary