During my work in various marketing and commercial positions I have gathered significant experience in marketing strategy, communication, branding and product management in Telco, ICT and FMCG areas. I have a proven track record of turning brands around for further growth or accelerating company development to win higher market. I have broadened my business understanding working in the Baltic market of Lithuania, Latvia, Estonia as well as an expat in Kazakhstan and Hungary, has continuously been involved in projects in Russia and Sweden.
My latest interest is startups, innovative business models, design thinking and lean product development techniques. By taking part in various startup projects, mentoring and facilitating them I have collected a lot of experience in these areas with an aim to bring that knowledge and risk management skills to bigger and more conventional businesses.
Finally, training for endurance sports, such as marathons and triathlons, is not only part of my daily routine but also a cause I work for in order to make the society I live in, more healthy. Being part of the movement which raises consciousness about healthy mental and physical living in Lithuania, is a significant element of my life.