Miriam Wohlfarth-Bottermann

Cologne

Miriam Wohlfarth-Bottermann

Cologne

- Passionate about Technology, Business Innovation and Marketing -

As a Digital Marketing Strategist, Miriam helps companies in making full use of the potential of the digitalization by adopting transformation strategies and implementing customer-centric marketing practices.

Miriam has worked over the last 7 years in various leading roles in the digital industry focusing on the area of strategic marketing and business development.

Miriam kicked of her career by starting to work as a Social Media and Marketing Specialist for a range of startups and international cooperations such as Michael Page International and MicroStrategy.

As a Director of Digital Innovation for a consultancy specialised in Digital Transformation (neuland), Miriam has developed and led a range of innovation initiatives and developed formats such as the Digital Readiness Index and the Digital Transformation Award 2014, where she gained a deeper understanding of the state of digital transformation in different industries.

Today Miriam is working as a independent Marketing Innovation Consultant as well as the Head of Marketing for Germanys leading Business Advisor & Enabler for customer-centric Digital Transformation (Sevenval).

Besides her passion for Technology, Business Innovation and Marketing, Miriam enjoys surfing and snowboarding as well as getting to know new countries and cultures.

  • #futureofmarketing
  • #customerjourney
  • #innovation
  • #leanstartup
  • #designthinking
  • Work
    • www.neuland.me
  • Education
    • Diploma - Media Management