Matt was born in Wilmington, DE in June 1987. After many moves being part of a military family, Matt, his younger brother, mother, and father, finally settled down in Virginia Beach, VA where he resides today.

After graduating from Virginia Tech in 2009, Matt accepted a job as a Project Manager Assistant with Customer Magnetism (CM); a boutique Internet marketing firm based in Virginia. After 6 months on the job, Matt was promoted to Project Manager where he handled multiple digital accounts including Armstrong Flooring, BrightLife Direct, Blinds Express, and eLightBulbs.

Matt gained a vast amount of industry experience and skill sets working for CM but after a couple years decided to give the "agency" environment a break and accepted an offer to head the digital marketing for a tactical gear online retailer.

This new transition also offered up the opportunity to dig deeper into data analysis, including site traffic trends, tracking user conversions, and developing ways to improve upon these metrics. Matt then accepted to work for Dominion Enterprises as a Web Analytics Manager, serving as an internal consultant for major brands such as Homes.com, Boats.com, and ForRent.com on ways to best track user engagement and report and analyze that data.

Throughout these early years in his career, Matt was also slowly building a side clientele of businesses who needed to adapt to the new digital age. Matt would work within a small freelance group and develop and market websites before finally going full time with the company he created on the side in 2013.

Matt has recently held the position of District Sales Manager for YP.com's Hampton Roads branch, where prior as a digital sales rep he performed 250% to his NEW budget target which led to his promotion.

Matt resigned in August 2015 to pursue other personal business ventures.

Matt is a father to two boys, age 6 and 3, coaches U11 Boys soccer for Virginia Rush, and serves as a Scout Leader for his oldest son's cub scout pack.