Mncedisi Rowan Dlamini

Marketing, Communications, and Social Behaviour Change in Mbabane , Eswatini

Call +268 7602 5682

Mncedisi Rowan Dlamini has spent over 15 years shaping marketing and communication work that moves outcomes in social behaviour change communication (SBCC), public health, HIV prevention, and youth empowerment. He holds a Bachelor of Arts in Communication Science from the University of South Africa and is pursuing a Higher Certificate in Social Media and Digital Communication. His practice sits where commercial marketing discipline meets social impact, building campaigns and systems that travel across audiences, sectors, and channels.

View the visual portfolio: https://online.fliphtml5.com/msuqc/yctb/

Selected Work

Programme Marketing

  • Led the Market Development Approach for condom programming at PSI, growing commercial condom brand market share by 30%.
  • Conceptualised the youth-oriented Got it? Get it! category branding campaign, which moved condom use from 63% to 74% over three years.
  • Led the Let's PrEPare campaign, enabling 2,100 vulnerable adolescent girls to access PrEP.
  • Directed a marketing and communication project at Pact Eswatini, contributing 55% toward national COVID-19 vaccine coverage.

Technical Assistance & Capacity Building

  • Leads technical assistance to the Ministry of Health on its Sexual and Reproductive Health communications strategy.
  • Provides capacity development to Ministry of Health staff and the National Risk Communication and Community Engagement (RCCE) forum on human-centred design and applied communications methods.

Media Production & Materials

  • Scripted and produced the international close-out documentary Is It Tomorrow? https://www.youtube.com/watch?v=fiUcF_OUvDM&t=1161s
  • Developed IEC materials across public health, entrepreneurship, employability, and financial literacy translating technical content into community-ready tools.

As Communications and Knowledge Management Specialist at Young Heroes Eswatini, Mncedisi develops communication strategies, social media campaigns, and job aids across HIV prevention and youth empowerment, translating programmatic content into work that lands with government ministries, donors, partners, and young people alike.