Molly C. Smith is an integrated marketing communications consultant and principal of the firm Dizzy Up Productions. She subscribes to Apple’s “Think Different” mantra, bucking conventional wisdom to maximize business, marketing and media potential. With almost two decades of hands-on experience within technology, entertainment and consumer lifestyle sectors, Molly has supported some of today’s leading organizations from startups and small businesses to Fortune 100 companies and nonprofit organizations. What makes Molly unique is her ability to offer strategic insight into a category, and then drive programming development and execution across a number of marketing disciplines.
Prior to launching Dizzy Up Productions, Molly was a charter member of the PlayStation division in North America, a $6+-billion unit of Sony Corporation, where she was charged with evolving PlayStation into a household name. During her decade with the company, Molly led all brand, product and corporate communications and won numerous awards during her tenure.
Molly loves the California lifestyle, learning, old school hip-hop, and football. You can find her engaging in digital conversations about business, technology, sports, social media, marketing best practices, and gaming.