Moos Lamerus

My professional life

I have in-depth knowledge and vast experience in the music and advertising industry.

Being with MassiveMusic means working with the biggest brands and agencies on this planet. www.massivemusic.com. Music is what I love to do all day and it also happens to be my job.

Having studied Digital Marketing I have an avid interest in keeping up with (new) marketing solutions to help brands grow. Especially interested in answering the question 'How can music help marketeers and advertisers achieve their goal in building brands?'.

My entrepreneurial mindset

I'm actively involved in the digital tech startup scene and interested in everything that is connected to startups; entrepreneurship, technology, coding, marketing, management, interface design, scaling and funding.

I (co-)founded 2 companies in my spare time, built and released an Iphone app within 2 months, published a review paper about the effects of in-store music in retail and starting up my third company at this moment. I'm always on the lookout for new opportunities and collaborations.

My personal interest

I read and study as much as I can on human behaviour. Some of the vantage points I studied in-depth on this subject include: Neurology, Neurobiology, Neuro Economics, Neuromarketing, Mathematical Modeling, (Social) Psychology, Behavioural Biology, Genetics, Endocrinology, Chemistry, Gamification and Behavioural Economics.