Mari Anne Vanella
California
The Founder/CEO of The Vanella Group, Inc. For 15 years, still the only firm that works exclusively with enterprise tech firms identifying active buy cycles for large opportunities and brings deep expertise into selling dynamics of the complex sale.
Industry affiliations include being a Founding Member of Women In Technology International's (WITI) Global Executive Network, The Direct Marketing Association (DMA) of Northern California, Sales & Marketing Executives International (SMEI), The American Marketing Association, the Silicon Valley AMA, SVASE (Silicon Valley Association of Startup Entrepreneurs), Women in Consulting, and the National Association of Female Executives. She was also listed as one of the Industry 50 Most Influential People in Sales Lead Management in 2013 and 2014, listed as one of the 20 Women to Watch in Lead Management in 2011, 2012 2013, and 2014.
Mari Anne authored the award-winning book "42 Rules of Cold Calling Executives" available on Amazon.com and other channels and has held the unique distinction of reaching the #1 position on Amazon in it's category.
Mari Anne's graduate studies in Business Management were through the Edinburgh School of Business, Heriot-Watt University.