Namrata Kapur
Marketing Strategy, Brand, and Content in Singapore
• Leading Asia Pacific team targeting ASEAN, ISA, JAPAN, ANZ, Korea and GCG
• Number- oriented : be it digital analytics, post-campaign analysis or, budgets vs. value generation
• Formulating and executing region-specific marketing strategies
• Experience in Brand and Content Management in the B2B space
• Experience in building company-level marketing strategy from ground-up
• Demonstrated success in planning and implementation of comprehensive global online marketing campaigns
• Plan pan-APAC digital marketing tactics and strategies for region-specific media channels, keywords and Adwords
- Conceptualizing and managing various thoughleadership initiatives
• Identification and management of an integrated and sustainable Social Media Plan
• International and Industry Events - Strategy and implementation of events with CXO-level participations
• Monitoring and improving marketing's content/ asset life cycle