Namrata Kapur

Marketing Strategy, Brand, and Content in Singapore

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• Leading Asia Pacific team targeting ASEAN, ISA, JAPAN, ANZ, Korea and GCG

• Number- oriented : be it digital analytics, post-campaign analysis or, budgets vs. value generation

• Formulating and executing region-specific marketing strategies

• Experience in Brand and Content Management in the B2B space

• Experience in building company-level marketing strategy from ground-up

• Demonstrated success in planning and implementation of comprehensive global online marketing campaigns

• Plan pan-APAC digital marketing tactics and strategies for region-specific media channels, keywords and Adwords

- Conceptualizing and managing various thoughleadership initiatives

• Identification and management of an integrated and sustainable Social Media Plan

• International and Industry Events - Strategy and implementation of events with CXO-level participations

• Monitoring and improving marketing's content/ asset life cycle