Ahmad J. Naous Ph.D,CPSSE,CPDIB

Professor Ahmad J. Naous is a renowned Lebanese economist, business strategist, educator, and humanitarian. He is the founder of Stratexology, a groundbreaking approach to strategic planning and execution that emphasizes creating shared value for all stakeholders.

Naous’s journey to becoming a thought leader in the field of management began with his passion for economics and his deep understanding of the challenges faced by businesses in the 21st century. He believes that businesses must move beyond traditional profit-driven models and focus on creating positive impact for society as a whole. Stratexology provides a framework for organizations to achieve this goal by aligning their strategies with the needs of all stakeholders, including employees, customers, and the environment.

Naous’s expertise extends beyond strategic planning to include balanced scorecard consulting, management education, and humanitarian advocacy. He has worked with organizations of all sizes, from multinational corporations to non-profit organizations, to help them implement effective strategies and achieve their desired outcomes. Additionally, Naous is a passionate advocate for refugee rights and has dedicated his time and resources to assisting displaced communities around the world.

Naous’s contributions to the field of management have been recognized internationally. He has been featured in numerous publications, including the Harvard Business Review, and has spoken at leading conferences around the globe. He is a frequent guest lecturer at prestigious universities and has authored several books and articles on strategy execution and shared value creation.

Naous’s legacy is one of innovation, impact, and leadership. He has challenged the conventional wisdom of strategic planning and demonstrated that businesses can achieve sustainable success by creating positive value for all stakeholders. His work is shaping the future of management and inspiring organizations around the world to adopt a more holistic approach to strategy.