Naples Soap Company

Founded by Chief Executive Officer Deanna Renda in 2009, Naples Soap Company has quickly grown into a leading international producer of natural skin care products. Renda developed the original products while searching for a solution to her and her daughter's chronic skin conditions. Naples Soap Company's line of products is marketed at a lower price point than is customary for many natural products on the market today, making it an affordable and healthy alternative to conventional skin care and beauty products.

A shea-butter-based sea salt soap is currently Naples Soap Company's best-selling product, selling for approximately $8. The product has become very popular with sufferers of psoriasis and eczema and has been used by oncologists for patients undergoing radiation treatments, as the fine grains of sea salt exfoliate without the irritation of some other exfoliates. Other products include a scentless, colorless bar which has had great success for men, often as an alternative to shaving creams containing harsh chemicals, and various shampoo and conditioner bars, body butters, and moisturizing sticks.

Naples Soap Company has grown and expanded in several directions since its inception three years ago. In addition to a growing number of brick-and-mortar stores in cities across Florida including Naples, Punta Gorda, Fort Myers, and Lakewood Ranch, the company offers its products online at www.naplessoap.com. The company has also entered into an agreement with the renowned Japanese company Kameyama Candle House to begin offering a line of Naples Soap products in locations across Japan. The growth of the company has earned recognition from a number of sources, including a 2011 award for exceptional entrepreneurship from the Collier County Economic Development Council.