Natália Ferreirinho Santos
marketer, Consultant, and advisory in Portugal
Natalia Ferreirinho Santos | LinkedIn
Hi, I'm Natália Ferreirinho.
For more than 30 years I've helped global technology organizations transform complex offerings into compelling customer value, scalable go-to-market strategies and measurable business outcomes.
My experience spans product marketing, GTM strategy, partner ecosystems, demand generation, sales enablement, executive storytelling and AI-powered marketing transformation across enterprise technology, SaaS and digital innovation.
Most recently, I've been helping organizations navigate the intersection of growth, ecosystems and AI, designing go-to-market motions, partner-led initiatives, strategic narratives and AI-enabled marketing capabilities.
I am passionate about connecting strategy, people and technology to drive meaningful business impact.
What I Bring
- Go-to-Market Strategy
- Partner Ecosystems & Alliances
- Executive Storytelling
- Product Marketing
- AI Adoption & Innovation
- Global Marketing Leadership
- Strategic Growth
Featured Project
Sherlock
AI-powered Content Discovery, Asset Audit and GTM Intelligence Agent built using Microsoft 365 Copilot Agent Builder, designed to accelerate content discovery, messaging development, content-gap analysis and campaign planning across global marketing motions.