Neha Yellurkar

A professional who works to bring advertising and public relations firms into the modern age, Digital Strategist Neha Yellurkar contributes her insight in a number of regards. Recently, she sat on the Creating the Intelligent Customer Experience panel at the Customer Engagement Technology World symposium in New York, New York. Passionate about strengthening her industry, she also offered her expertise to The Ad Club’s Women’s Leadership Forum. After attending Skidmore College in Saratoga Springs, New York, Neha Yellurkar joined the staff of local firm Shorey Public Relations and worked in client research and pitch strategy. After graduating cum laude with a Bachelor of Arts in Communications with a focus in advertising, she joined Digital Influence Group in Waltham, Massachusetts. Neha Yellurkar represented established clients including T-Mobile and Cook Medical and facilitated their professional growth through research she applied to efforts in cross-media campaigns. Neha Yellurkar moved to Hill Holliday to help grow the digital strategy group. Now in her third year with the group, she strives to build sustainable bridges between digital and brand tactics on behalf of numerous noted businesses. Working with CVS Pharmacy, she drafted and implemented digital executions on several platform campaigns. Likewise valuable in her contributions to several healthcare ventures, Neha Yellurkar translated consumer insight into scalable, effective digital opportunities. Across clients, she is a champion for planning digital strategies as part of the larger whole.