Neil Vandegrift

Licensing Techology, Consultant, and Director in Cumming, Georgia, United States

After receiving a Bachelor of Science degree in Marketing from Butler University in Indianapolis (Go Dawgs!), my career spanned more than 11 years at the Indianapolis Motor Speedway Corporation. While developing and implementing sponsor promotions at INDYCAR, I gained an interest for the licensing field. This interest led me to a position with the Licensing Department that quickly became a passion while maintaining, approving and enforcing usage of all Indianapolis Motor Speedway trademarks.

As the Director of Licensing and Technology at Strategic Marketing Affiliates (SMA), a collegiate licensing agency in Indianapolis, the focus was on constant innovation and creativity and great attention to detail in an effort to doing whatever is necessary to ensure a client's success and satisfaction. SMA was acquired by Learfield Communications in December 2014 and merged operations with Licensing Resource Group (LRG), renamed Learfield Licensing Partners. The company managed over 600 collegiate clients and 2000+ licensed vendors. The company has since merged with IMG College to operate as Collegiate Licensing Company (CLC).

I am currently applying my years of licensing and software expertise at Octane5 International, LLC. The BrandComply platform is used by a diverse client base to manage every aspect of their licensing programs.

  • Work
    • Octane5 International, LLC
  • Education
    • Butler University