Niall Strickland runs his own branded website offering eBooks, automated business assessments, as well as coaching and consulting services. The 3 businesses are 3 legs for the one stool. There are no employees in the business other than Niall. This move from pure consulting to serving clients with automated products are detailed in the ISME_Poster PDF. GrowthOracle: A Business analysis & Benchmarking tool for Coaches, Business Advisors and Consultants