I operate at the intersection of business, technology, and marketing — building modern, AI-powered systems that help brands scale with precision and speed.

As Director of Marketing at Kacmarcik Enterprises, I lead marketing across the portfolio: Kapco Metal Stamping, Advanced Coatings, and the Kacmarcik Center for Human Performance — spanning metal stamping, welding and fabrication, coatings, and logistics. Industrial marketing runs about five years behind consumer. My job is to close that gap: demand generation built for 6–18 month sales cycles, a brand story that helps skilled people choose a career on the floor, and infrastructure that makes both repeatable.

What I build:

• AI-powered marketing operations and content systems
• Account-based marketing for complex, long-cycle B2B
• Generative search (GEO/AEO) and modern SEO
• Employer brand and recruitment marketing
• Marketing infrastructure — CRM, CMS, analytics, measurement

Seventeen years across national retail, B2B and B2C, commercial real estate, agency leadership, and now industrial manufacturing. Whether it's a legacy platform or a bleeding-edge AI stack, I design systems that convert complexity into growth.

I also write Systems & Signal, a practitioner's newsletter on AI-powered marketing operations — how AI, automation, and emerging technology are reshaping strategy, creative, and the way marketing teams actually run. Built by someone doing the work, not commenting on it. Find it on Substack, or find me on LinkedIn.