Erosion of Cultural Identity in Southeast Asia

Considering the characters and consequences of its process, globalization is often described as “process of modernity”. The effect of this transfiguration have not only changed the way Southeast Asian live, but also the way they see themselves.

In the era of globalization, cities and countries throughout the world is undergoing a process of re-eventing themselves. As a mean to economic and social development, the globalizing modernization cannot be avoided. However, the aim of this project is to separate and enhance individual cultural identity of each nation in Southeast Asia. Therefore, the proposal takes the installation of a vending machine which sells information cards to attract attention, raise the awareness as well as increasing the knowledge of social and cultural heritage.

The INFOBOX structure is purposely designed to create fun and entertainment for the audiences, and from that, creating attention, consideration from them and urging them to take action on the call of preserving national culture.