Juan de la Cierva postdoctoral researcher at the University of the Basque Country (UPV/EHU), under a competitive contract awarded by the Spanish Ministry of Science, Innovation and Universities through the State Research Agency (AEI). He holds a PhD in Communication from Universidad Rey Juan Carlos, completed with the support of a four-year grant from the National University Teacher Training Program (FPU), during which he joined the Ciberimaginario research group.

Throughout his career, he has combined academic teaching and research with participation in numerous regional, national (MINECO, CDTI) and international research projects (Horizon Europe, H2020, Erasmus+). Highlights include leading a Torres Quevedo industrial project on extended reality and science communication at Science for Change in Barcelona (two years), and teaching and research at UDIT in Madrid (three years). This trajectory has led to publications in high-impact journals on multimedia and science communication, citizen science, disinformation and sustainability. His research also explores the application of 360-degree technologies, virtual reality and augmented reality to science communication.

He holds a Master's degree in UX: Usability, Interaction Design and User Experience from Pompeu Fabra University—Barcelona School of Management, a Master's degree in Graphic Design from Aula Creactiva, and vocational training in Image. His profile is complemented by professional experience since 2008 as a photographer and as a graphic, web and user experience (UX) designer for companies and projects across different sectors.