Mike Martin, MSc
Project Manager, Designer, and Consultant in the United States
Mike, a MIT trained Innovation & Entrepreneurship professional, has dedicated his career to three distinct areas; technology, research and strategy. He is the co-founder of Exopass, GPSFetch, and the managing partner at Morgan & Corinth, Inc., an agency that provides guidance to organizations looking to develop their interactive business models by providing strategic positioning, product/service roadmaps, competitive analysis, business intelligence, agile software development and testing.
Previously, Mike worked as the Director of Vendor Management at YP.com (NYSE: T) where he immediately uncovered $1.1MM in operational process errors, and streamlined a 50-State fragmented operations process that resulted in a 45% drop in cycle times and increased YOY revenues. Mike also trained the Product and Engineering departments in Google Adwords, Google Analytics and preformed UAT for the YP mobile team.
Prior to YP.com, Mike spent time as an Interactive Advisor for mayoral candidate Norman Sigler (Sigler for Seattle), as a Partner Manager for Marchex, Inc. (NASDAQ: MCHX) and as a Partner Manager for DEX Search Marketing, an RH Donnelley Interactive company (NYSE: RHD) which merged with Business.com. During this time, Mike’s primary role was to maintain healthy partnerships with Google, Yahoo! and Microsoft by way of partnership management, resolving contractual issues, creating MSA’s/SLA’s, and overall lifecycle management. He used data analytics to manage a $4MM/annum campaign, managed an operations team responsible for fulfilling $110MM in online ads, and increased monthly revenues from $400K to $1MM by way of research, process innovation and vision.
Mike was 1 of 50 students from 32 countries admitted to the MIT Global Entrepreneurial Program that concluded in Aug 2015. He earned a MCS degree focusing on E-Commerce Technology and a BS in Pre-Law studies from DePaul. Mike also earned multiple professional certificates from Harvard and MIT.