Paola Ambrosecchia

I have always worked in Milan and I have 20+ years of design experience. In these years I have worked with diverse brands both for agencies and in-house, working closely with product managers, copywriters, developers, testers and other designers. I like being an active part of a heterogeneous team and designing new products or improving existing ones based on the real needs of users. To better communicate ideas and flows I like to go from blackboard design with felt-tip pens to prototyping tools. I am interested in the inward product design process and I like to solve problems by listening to feedback and critical issues that are part of the project cycle and make it evolve into wireframes, mockups, UI prototypes, and specifications.