Patrice Mitsos

Patrice Mitsos is a Vice President of Marketing for the Chicago-based nonprofit Gift of Health & Wellness, a 501(c)(3) organization. She offers hands-on expertise in planning branding and marketing strategies for the education-based health initiative entitled "Good For You!," a program focused on encouraging greater community involvement to combat childhood obesity and promote a healthy lifestyle among the youth market. Ms. Mitsos has enjoyed much success in developing a wide variety of profitable, performance-driven, customer-focused, integrated marketing solutions and comprehensive business requirements that are strategically aligned with a company's overall goals. Patrice Mitsos' talents also include assessing the competitive landscape, writing a wide variety of strategically on-point marketing communications collateral, and managing and cultivating key relationships within a matrix environment.

Prior to her current role as Vice President of Marketing for Gift of Health & Wellness, Patrice Mitsos had been retained by several large corporations, including HSBC, Verizon Wireless, and Alberto-Culver Corporation, to develop marketing initiatives and sales strategies, facilitate stronger customer relationships, drive acquisition and retention rates, and provide insight on branding and market potential. Ms. Mitsos also worked as a consultant for Corbett-Accel Healthcare Group, where she developed and launched the agency's first and highly successful, integrated, direct marketing campaign for clients Bristol-Myers Squibb and Otsuka Pharmaceuticals. She also worked for group purchasing organization Premier, Inc., spearheading efforts to optimize data warehousing in order to improve the process of retrieving marketing and sales information, and for Ace Hardware Corporation, overseeing creative processes for their national advertising efforts.

A graduate of the University of Texas at Austin with a Master of Arts in Advertising, including a minor in Business Administration, Patrice Mitsos has also studied at the University of Illinois at Urbana-Champaign, The University of Paris, Sorbonne (Paris IV), and I'Universite Catholique de l'Ouest in Angers, France.