Patty Dominguez

Founder & Brand Authority Advisor in Chicago, Illinois

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I Didn't Leave a Fortune 50 Career to Work More Hours, I Left to Solve a Different Problem

In 2013, I walked away from a successful career in corporate America, working alongside brilliant minds and Fortune 50 giants. I was grateful for the trajectory, but something kept nagging at me: I watched companies with mediocre offerings win simply because they looked like the obvious choice. And I watched exceptional companies lose because nobody could tell.

That gap bothered me more than I could ignore.

I realized being great isn't enough. You have to be interpreted as great.

That's the problem I've spent the last 13+ years solving.

Today, I'm the founder of More Leverage Solutions and creator of The Chosen Brand™ framework.

I work with established service businesses, typically $5M to $25M, who do exceptional work but aren't consistently recognized as the obvious choice in their market. The kind of companies that win through relationships and referrals, but struggle when buyers research them online or when AI decides who gets recommended.

My work isn't marketing execution. It's not content strategy. It's not "more visibility."

It's authority interpretation and governance diagnosing where expertise is being misread, diluted, or overlooked, and fixing the signals that actually determine whether you get chosen or filtered out.

Because here's what I've learned after nearly two decades in this work:

You don't have a marketing problem.

You have a signal problem. And as AI reshapes how buyers search, compare, and decide, the companies that win won't be the loudest, they'll be the ones whose authority is unmistakable.

That's what I help you become.

  • Work
    • More Leverage Solutions
  • Education
    • DePaul University