Paul Fitzgerald
Burlington, Ontario, Canada
Paul Fitzgerald has nearly 20 years of experience working as a journalist. He currently serves as President and CEO of Salt & Pepper Media Inc., a company he formed in 2007: www.saltandpeppermediainc.com. The company is based in Burlington, ON.
He is the author of Smoke on the Water: The Canadian Media and Lobster Wars (Lambert and Barnes & Noble - 2014). He is also a New Innovations Columnist with Inventorspot.com, a leading science and technology publication in Las Vegas, Nevada.
His work has appeared in a large number of newspapers, magazines and online news outlets, which include CNN.com, The CBC, The Toronto Sun, The Edmonton Sun, The London Free Press, The Globe & Mail, Maclean’s Magazine, The Daily News, MSNBC.com, Yahoo News, Google News, The Digital Journal, The Examiner, Active Canadian Magazine, The New Canadian Magazine, Saltscapes Magazine, Science & Discovery, and Dreamscapes Magazine.
Fitzgerald is also a renowned public relations expert and publicist. Through press releases and media planning, he has secured a tremendous amount of media coverage for his clients with prominent news outlets: CNN, BBC, USA Today, The New York Times, NBC News, CBS News, CBC News, and The Times-London, to name a handful.
A proven leader, he also knows the uniqueness and importance of new technologies and social media platforms. He has created and managed a wide variety of creative campaigns for clients through Facebook, Twitter, YouTube, Tumblr, Instagram, and LinkedIn.
His passion for journalism and public relations is solidified with his commitment to higher education and professional development. He holds a Master of Arts (MA) in Journalism and Communications (Interdisciplinary Studies) from Saint Mary’s University (SMU) in Halifax, NS, Canada, and a Bachelor of Arts in Political Science and Media Studies from SMU. He is also a graduate of the Broadcast Journalism Program at Mohawk College of Applied Arts & Technology in Hamilton, ON, Canada. As well, he has taken a wide variety of courses on social media and news reporting and communications techniques through The University of Reading, Poynter News University and professional online workshops hosted by The New York Times and The United Nations.