Paulina Wartak
Head of SEO in Lombardy, Italy
Discoverability by design. Clarity by intent.
Every search is a signal. Every click a clue.
I translate those signals into strategy — shaping AI-ready ecosystems that are discoverable, coherent, consumer-centric and built to evolve.
With a background in SEO, content architecture and behavioural insights, I help global brands navigate complexity and scale digital growth.
Currently leading SEO strategy and business growth across multiple markets, I work at the intersection of systems thinking, insight-led planning and cross-functional enablement.