Pedro Antonio Rodríguez Sánchez
Sales Manager, Key Account Manager, and Business Development in Madrid, España
Bachelor's degree with English, PDD master's degree at IESE Business School Madrid), higher education in Digital Marketing at ICEMD-ESIC and advanced knowledge of Microsoft Office.
More than 20 years of experience in sales in FMCG, Classic Channel and Consultative Sales, with vision of strategy and business, promotional strategy, trade marketing techniques, category management, key account management, KPI´s, pricing strategy, strategy of launching new products and product life cycle, and coordination of the activity with other departments.
I have recruited, educated, managed and performance reviewed high performance commercial teams and I have proposed the adequate organization of the commercial team according to the operational needs of the department. I have developed and monitored the fulfillment of the Sales Plan and ensured the balance of financial aging in terms of bill payment dates and customer charges.
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