Peter Foxhoven

Director in Des Moines, Iowa

Peter Foxhoven

Director in Des Moines, Iowa

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Peter Foxhoven was born in the Iowa city of Des Moines.

He attended ISU and Drake Universities (undergrad and grad school, respectively). He can be heard on the popular podcast The Appendix N Podcast, which focuses on topics such as tales from Conan the Barbarian's life.
Peter has been featured in EbizNews, where he explains how to connect with a client in a variety of ways. "In the business world, building relationships is such an important part of the entrepreneur's role," says Peter Foxhoven. "No matter what industry you're in, you need connections with other professionals—but most importantly, you need strong connections with your buyers."
It makes no difference whether you are B2B, B2C, or D2C; you must understand what is important to your customers and be able to meet those needs accordingly."
According to Peter Foxhoven, there are five main ways for a business owner or entrepreneur to connect with customers:
Understand Your Audience – According to Foxhoven, it will be difficult to build a relationship if you don't know who you're trying to serve. His advice is to avoid making assumptions about the audience and instead learn about their actual pain points and motivators before putting theories about what will appeal to them to the test.
Keep Communication Lines Open – Constant updates are essential for providing a transparent and authentic service. Even if the news is bad, Foxhoven advises providing honest updates. Customers will become more frustrated and lose trust in your brand if they are left guessing.
Assess and Improve – Consider how your customers perceive your work. Checking in or sending out a survey is a great way to find out where you stand in their eyes. Don't take everything too seriously, he advises. However, listen whenever there is room for improvement and make the necessary changes to build a more substantial business.
Under-promise and over-deliver – Many companies want to over-promise and then struggle to deliver. Instead, Foxhoven advises not promising anything you aren't certain you can deliver on. "Only promise what you are confident in," he says. "You can impress your customers by delivering faster, better, or cheaper than you originally promised." When you go above and beyond what you say you will, you earn major points with anyone you work with or for."

  • Work
    • Director of Business
  • Education
    • Drake
    • ISU