Peter McGregor

I am a classic GenY-er who is incredibly passionate about each and every project that I undertake. A former summer camp director, I now build, maintain and protect some of Canada (and the world's) best known brands as the Social PR Manager at Strategic Objectives in Toronto Ontario.

I love to build relationships with individuals, clients, coworkers, and superiors. A solid relationship means that I can provide the best possible service.

In addition to all of this, I love being completely immersed in social media. Follow me on Twitter @peterfromottawa for interesting tweets and retweets! I know SM strategy, implementation and content.

I volunteer with the Canadian Improv Games, a national organization that seeks to instill life skills in young people through the art of competitive improvisation. These skills focus on developing confidence, teamwork, trust and spatial awareness.

In addition to all of the above, I've had the distinct pleasure to speak at a variety of different conferences including the 140 Conference in Montreal (#140MTL), Social Media Biz Summit in Buffalo (#SMBS12, #SMBS13) and to various colleges and universities in the GTA including Ryerson University, Centennial College, and Seneca College.