Authority Branding & Executive Coach for [Technical] Leaders and Entrepreneurs | Author of 'Trusted Authority'

Petra Zink is a leading authority in brand commercialisation and executive coaching, working with technical leaders and entrepreneurs to scale their influence, grow their audiences, and establish themselves as industry thought leaders.

With a background in brand strategy, digital marketing, and personal branding, Petra is the founder of impaCCCt and The360Talent.Co.

Her expertise lies in systemising, packaging, and monetising personal brands to drive authority and impact.

As an international keynote speaker, podcast host, and author of 'Trusted Authority', Petra has coached over 400 professionals, helping them become recognised leaders in their fields.

Her work is rooted in deep strategic insight and practical execution, tailored to future-proof individuals and organisations in today's evolving business landscape.