Pierre Pilon

Passion....Passion for advertising, for brands and for outstanding creative: this summarizes Pierre's...essence. The essence to surpass himself and achieve the best work possible under any conceivable circumstances.

Back in 1994, while at JWT in Canada, he decided to make the jump to an international career. For over 10 years, Pierre travelled the globe, working in different JWT offices as Creative Director and Co-Managing Director. Pursuing his dreams, his passion was to build and create a product that could be recognized in the ports of calling as well as on the international scene.

Canada. Eastern Central and Western Europe. Across to the Middle East. Africa. Asia and India. Boundaries have held no stronghold on Pierre when he fires up for the challenges that lay ahead.

And it was the years spent working abroad that crafted his signature style, and gave him a sense of perspective and a vision, unique to his approach of creating and managing teams. Working with different cultures and often with young teams in emerging markets, he tempered his approach to solving creative challenges in order to translate it into a body of work that could reach across to clients and, more crucial—to consumers.

Pierre’s work has been heralded in numerous festivals around the globe.

On numerous occasions, Pierre has even been a guest professor sharing his knowledge with aspiring young talent. His exceptional presentation skills as well as his unorthodox approach to presenting ideas are not only unique—they entertain, touch the soul and strategically strike the right cords with the right audiences.

Passion. The work transpires it. And the man lives by it.