Piyush Rawat

Designer, Writer, and Web Developer in Delhi india

Digital Marketing & SEO Professional | New Delhi, India

I’m a Digital Marketing graduate based in New Delhi, India, with hands-on experience in SEO, Local SEO, Google Business Profile management, content optimization, and basic website management. I’m passionate about helping businesses improve their online visibility, reach the right audience, and build a stronger digital presence through practical and effective marketing strategies.

My core area of expertise is Search Engine Optimization (SEO), including keyword research, competitor analysis, on-page SEO, off-page SEO, technical SEO basics, SEO-friendly content creation, local citations, and website optimization. I also have practical exposure to Local SEO and Google Business Profile management, helping businesses strengthen their presence in local search and connect with customers in their target locations.

I’m particularly interested in location-based digital marketing strategies. Local SEO, Google Business Profile optimization, local citations, location-focused content, and search visibility are important areas that I enjoy working on. I understand how businesses can use local search strategies to improve their online presence and make it easier for potential customers to discover their services.

I also have experience exploring newer search and content strategies, including GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization). I’m interested in understanding how search behavior is evolving with AI-powered search engines and how businesses can create useful, structured, and trustworthy content that performs well across traditional and emerging search platforms.

Along with SEO, I have worked with CRM and marketing tools such as HubSpot and CallRail. These tools have given me practical exposure to lead management, customer interactions, call tracking, marketing performance monitoring, and understanding how digital marketing activities can support lead generation and business growth.

Services and areas I work with include:
• SEO and Search Engine Optimization
• Local SEO
• Google Business Profile Management
• Keyword Research
• Competitor Analysis
• On-Page SEO
• Off-Page SEO
• Local Citations
• SEO Content Optimization
• SEO-Friendly Content
• Basic Website Management
• GEO – Generative Engine Optimization
• AEO – Answer Engine Optimization
• Google Search Visibility
• Lead Management
• Call Tracking & Marketing Performance

I enjoy learning about the latest digital marketing trends, SEO updates, AI-powered marketing tools, content strategies, and search technologies. I believe continuous learning is essential in digital marketing because search engines, user behavior, and online marketing platforms are constantly evolving.

My goal is to continue developing my skills, work with experienced marketing teams, contribute to meaningful projects, and help businesses grow their online presence through effective SEO and digital marketing strategies.