PoKai Wen

MBA, Data Analytics, and Digital Marketing in San Francisco, California

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I am MBA from the University of Michigan Ross School of Business, with a focus on data analysis, marketing, and strategy. My knowledge base in statistics, years of work experience in tech, and MBA training enable me to be an analytical, cross-functional, and entrepreneurial leader. My professional interest has always been "leveraging technology and data to drive business growth".

Prior to my MBA, I launched Getmore, an eCommerce platform for sharing economy of fashion industry, so-called Uber of fashion, which recognized as the leading one in Chinese market by Watchinese Magazine, attracting being featured by three news programs, two newspapers, and two business magazines. I led cross-functional teams with hands-on experience in web development, business analytics, and digital marketing to drive business growth.

During my MBA, I have two experiences in consulting. One is working with AT. Kearney to assist a Fortune 500 company to improve the accuracy of existing procurement management process by quantitative data analysis and financial modeling. The other experience is forming a go-to-market strategy with a Bay Area based startup, Mobagel, for its AI Predictive Analytics SaaS product supported by key competitive insights and financial metrics.

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  • Education
    • University of Michigan