Prakash Pillai

A BRIEF PROFILE

Prakash Pillai, a true Josephite by heart and an engineer by training, entered the world of advertising in 1991 by sheer accident. The last 24 years have, however, validated it as a happy accident! The ability (thanks in no small part to his engineering background) to dissect a problem with logic before developing a creative solution for it, means he brings to the table a rare ability to straddle the rational with the emotional.

Over the last two decades, working with and helping build a host of reputed brands, Prakash has had stints with Mareech, Mudra, Leo Burnett, O&M, Enterprise Nexus, Paradigm Shift, RK Swamy, Brand-Comm, CMM India, Indus Ideas & as theBranch Director & Creative Director-SouthofConcept Communication Ltd.

Presently he is the Creative Director of a 3000-strong, predominantly digital marketing services firm Strategetic Marketing Services. He has also been on the guest faculty of Jyoti Nivas College, Christ College and Mount Carmel College.(The association with Mount Carmel College goes further. His beautiful wife Sharda is an alumunus of Mounts, too!).

A reputed Voiceover artist, he has scripted and lent his voice to over 400 Television & Radio Commercials, Audio-Visuals, Films and Training Modules, to date.

When he can escape the demands, vagaries, intricaciesand frustrations of building brands, he unwinds with family, competitive leaguecricket, golf, a few cigarettes and a relaxing drink or two!�