PRASHANT TRIPATHI

Performance Marketing Manager in Gurugram

I have been an integral part of the digital marketing landscape for more than 6 years, developing an extensive skill set over the course of working with popular brands like Snaidero, InsuranceMarket.ae, Quooker, Adventrix, etc, and covering industries like IT/ITES, Edtech, Insurance, Signage, FMCG, E-Commerce, Real Estate, etc.

Though I have covered the entire gamut of digital marketing, my core expertise lies in Pay-Per-Click campaigns (Google, Bing, Facebook, Linkedin, Match2One, Quora, Reddit, Taboola), Marketing Automation, and Lead Generation.

I have been leading a team of SEO and SEM executives, Social Media specialists, content creators, and UX designers for more than 4 years, setting KRAs and OKRs for each of them, and creating brands put.

Career highlights:

-Google & Hubspot certified Inbound marketer.

-Generated close to 9k qualified leads for UAE's insurance company in just 1 month.

-Generated close to 2k qualified leads for an Italy based modular/Italian kitchen company in just 3 months.

-Successfully executed the Email Automation campaign (365 days) for Quooker, achieving an open rate of 43% and click rate of 19%.

- Helped several start-ups to build brand awareness through social media & search engine marketing campaigns.

- Won Several Competitions & Certifications (Few of them being HestaBit, Momentum, ResearchMOZ, HTL, Cetpa, etc...)

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  • Work
    • Great Learning (BYJU's Group)
  • Education
    • Amity University
    • MJPRU